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5 Design Techniques to Improve Upon Online Learning

People learn every day–whether that’s learning a new skill, finding information on a new topic, or going through training of some sort. A lot of this learning takes place online. People access instructional articles and videos through their mobile devices and sign in to online courses or training through their laptop/desktop computers.

So with the steady increase of students enrolling in online courses, consider this: how do you design an online course in order to enhance the learning experience?

Let’s think about physical textbook design for a moment. A few things that textbook designers do to spice up a textbook are:

  • Adding pictures to accompany the text
  • Including graphs to illustrate a point
  • Providing links to video or audio files for further investigation

The design of an online course is not much different. However, an online course can be a lot more engaging and interactive when compared to a physical textbook.

Which brings up an important point: conversion. Most online courses are based on physical source material. But just because you have articles, books, or even Power Points that illustrate points beautifully with tons of text doesn’t mean you just drop these materials into the online environment, hoping the learners will take it all in. It doesn’t work that way. Instead, try the following five techniques in the design of your online course. They will definitely help.

Introducing Videos

Just like a physical textbook might include a written link to a video that better illustrates a point, it’s never a bad idea to include a video in your online content. It’s especially important to use it as a break or change from the content.

Videos aren’t automatically engaging for the learner. They need to be well-designed. Some good practices of making a well-designed video are: make sure it’s quick, addresses the issue in a fun and engaging manner, and is decent quality.

This 3 Easy Methods to Create eLearning Videos article covers some important points on designing video.

The Use of White Space

Huge blocks of text with little white space can overwhelm the learner. Break apart your paragraphs. Write your content in a way that makes it read more smoothly and appear less than it actually is. Your learners will be more likely to engage with it in a calm, collected way.

Clear Navigation

We’ve all been in that spot where you want to move to the next module, yet you don’t know where to click, and you become frustrated. If your design is built in such a way that the learner is confused on how to go back and forth in a smooth, easy-to-navigate way, then learning will be impeded.

In addition, think about the word “forward” versus an arrow or an icon. Even before emojis, there was the universal Isotype icons–a pictorial language developed in the 1920s that broke the boundaries of language and literacy. So, instead of having the word “forward” and “back” as your navigation items, place a forward and back arrow icon, seamlessly making navigation understandable to a vast array of individuals.

Placing Images that Assist the Content

Images (pictures, pictographs, graphics, graphs) all help break up your content (just like a video) and make it more digestible, engaging, and helpful to readers who prefer to process information visually.

In fact, a great way to introduce a complex topic and make it entertaining, fun, and engaging is to provide an infographic. Infographics can help the learner connect abstract concepts in a more engaging manner. It takes information and marries text with visuals so the learning isn’t bogged down by too much text. Here are some examples.

Breaking Learning Content into Digestible Chunks

You only have a certain amount of time to engage the learner. In addition, you want to be conscious of learners’ attention spans. Think about yourself as a learner. Does staring down big blocks of text that fill pages sound engaging to you? Is that how you want to learn?

If not, then consider breaking your content into digestible chunks. By doing that you alleviate overwhelming feelings of coming across massive blocks of text that no one wants to learn from. Use videos to break up that content and place images to help keep the learning curious and engaged with the content instead of overwhelmed and lost.

 

In the end, you want to consider where your learner is coming from and where they are going. You want to help them learn the material as best they can. This is much more easily done with the above techniques. Using them will help enhance your course and make it more engaging, interactive, and fun, which in the end will only aid in the learning process.

representative talent profile

instructional writer

Position(s): Lead or supporting writer
Years of Instructional Experience: 2+
Number of Completed Projects: 15+

Key Skills: Instructional Writing, Technical Writing, Instructional Design, Content Curation, eLearning Development, Curriculum Development, Course Authoring, Storytelling, Learning Assessment, Editing, Proofreading, AI Prompt Engineering

Media Skills: Use of stock media libraries

Strengths: Problem-Solving, Clear and Concise Writing, Tone and Style, Formatting, Consistency, Creativity, Communication, Active Listening, Research, Brainstorming, Collaboration, Attention to Detail, Adaptability

Career Highlights:

  • Scripted over 100 hours of learning content and supporting materials for different modalities for both US and global audiences  
  • Adapted writing style and reading grade level to suit design specifications and learner needs in several different industries (finance, healthcare, manufacturing, etc.) 
  • Used generative AI to supplement source content and to accelerate the writing process (without plagiarism) 

Technical Skills:

representative talent profile

learning experience designer

Position(s): Learning Experience (LX) Designer or Strategist
Years of Instructional Experience: 7+
Number of Completed Projects: 30+

Key Skills: Learner Experience Design (LXD),  Instructional Design, Learning Assessment,  Hybrid Learning, Learning in the Flow of Work, Project-Based Learning Methodologies, Cohort and Social Learning, Learner Experience Platforms

Media Skills: LX journey maps and representations of other interconnected or integrated learning strategies 

Strengths: Systems Thinking, Stakeholder Communication, Instructional Design Strategy, Learning Theory, Training Effectiveness

Career Highlights:

  • Designed personalized learner experience (LX) journeys for an organization of 30k (with 5 tiered tracks) 
  • Curated existing LXs that could be leveraged in new learning journeys for other roles, with measurement at key milestones to evaluate progress and success 
  • Wrote up the specifications for branching scenarios, question libraries, options for audio/visual media, and more, connecting each learner experience to a personalized journey 

Technical Skills:

representative talent profile

instructional media specialist

Position(s): Lead or supporting graphic designer, lead motion video artist
Years of Instructional Experience: 6+
Number of Completed Projects: 40+

Key Skills: Visual Design, Illustration, UX/UI Design, Storyboarding, Animation, Audio Engineering

Media Skills: Engaging illustrations, 3D models, character design, storyboarding, live-action and motion graphic video creation, audio recording and editing, client branding, and more to enhance media and create engaging touchpoints that resonate with learners 

Strengths: Brainstorming, Collaboration, Visual Communication,  Color Theory, Typography, Layout and Composition

Career Highlights:

  • Completed projects with extreme attention to fonts, colors, spacing, and more that ensured integrity with client branding requirements 
  • Designed and integrated media based on project-specific content that reflected the learner audience, established realistic learning environments, allowed for hands-on practice in virtual environments, and promoted diversity and engaging storytelling
  • Created quick-reference illustrations learners could access on the job to help them make fast, effective decisions   

Technical Skills:

representative talent profile

lms admin

Position(s): Admin or sub-admin for Learning Management System (LMS)
Years of Instructional Experience: 5+
Number of Completed Projects: 15+

Key Skills: LMS Configuration, User Management, Course Management, System Maintenance, Reporting, Data Analysis, System Integrations

Media Skills: Network and tech-stack diagrams to communicate system architecture and integration 

Strengths: Troubleshooting and Analysis, Learning Analytics, User Administration, Technical Proficiency, Documentation, Adaptability

Career Highlights:

  • Managed a curriculum of more than 1,450 course offerings in the LMS for more than 10,000 learners 
  • Uploaded, tested, and ensured the readiness of new and relaunched programs 
  • Created and maintained reporting workflows to meet stakeholder needs 
  • Provided on-demand support to the learning team to answer questions and promptly address concerns 

Technical Skills:

representative talent profile

learning project manager

Position(s): Learning project manager, project lead, or coordinator
Years of Instructional Experience: 5+
Number of Completed Projects: 35+

Key Skills: eLearning Development, Resource Coordination, Project Management (PMP Certified), Agile and Waterfall PM Methodologies, Budgeting and Forecasting, Scheduling, Quality Assurance

Media Skills: Visual reporting of project plans via Gantt charts and other standard formats

Strengths: Problem-Solving, Communication, Active Listening, Collaboration, Decision-Making, Attention to Detail, Adaptability, Time Management, Risk Management, Budget Management, Team Coordination and Delegation

Career Highlights:

  • Managed concurrent award-winning projects without missing deadlines or wasting resources 
  • Completed several projects earlier than the expected timeline and under the anticipated budget 
  • Built strong relationships with returning client partners for multi-phase initiatives or course maintenance projects 

Technical Skills:

representative talent profile

SUBJECT MATTER EXPERT (SME)

Position(s): Industry-specific specialist
Years of Instructional Experience: 5+
Number of Completed Projects: 5+

Key Skills: Content Curation, Specialized Content Development, Industry-Specific Expertise, Domain Expertise (e.g., Leadership, Onboarding, Compliance), Content Review

Media Skills: Recommendation and review of technical diagrams or industry-specific images

Strengths: Specialized Content Knowledge, Content-Gathering, Simplifying and Organizing Complex Material, Brainstorming, Collaboration, Documentation of Source Content, Decision-Making, Technical Content Review

Career Highlights:

  • Helped create, gather, and organize over 50 hours of content for projects with specific industry or learning needs and contextual nuances
  • Facilitated the decision-making process and collaboration between internal and external teams to consolidate feedback into actionable next steps 

Technical Skills:

representative talent profile

LEARNING STRATEGIST

Position(s): Lead strategist or performance consultant
Years of Instructional Experience: 7+
Number of Completed Projects: 20+

Key Skills: Needs Analysis, Learning Theory, Learner Experience Design, Learning Analytics and Measurement, Performance Mapping, Behavioral and Performance Analysis, Content Curation, Curriculum Analysis, Change Management

Media Skills: Curriculum maps, learner experience journeys, and conceptual program wireframes

Strengths: Big-Picture Thinking, Critical Thinking and Analysis, Problem-Solving, Creativity, Stakeholder Communication, Research, Design, Collaboration, Facilitation

Career Highlights:

  • Conducted a comprehensive learning needs analysis for customer services representatives that included both product knowledge and interpersonal skills development 
  • Prioritized alignment of business and learner needs, such as high-impact accessible design solutions within budgets or agile timelines, for award-winning projects
  • Designed strategies for measuring performance and results over time to inform continued client success 

Technical Skills:

representative talent profile

Instructional Designers

Position(s): Lead or supporting designer
Years of Instructional Experience: 3+
Number of Completed Projects: 15+

Key Skills: Instructional Design, Adult Learning Theories, eLearning Development, Learner Experience Design, Curriculum Development, Course Authoring, Writing, Learning Assessment

Media Skills: Simple graphic design using stock imagery, audio production

Strengths: Adaptability, Problem-Solving, Creativity, Communication, Collaboration, Technical Proficiency, Attention to Detail

Career Highlights:

  • Led the design and development of an onboarding program for new manufacturing employees
  • Scripted technical instructional content for high-tech, product knowledge training
  • Developed hybrid materials for both instructor-led training (ILT) and microlearning tutorials

Technical Skills: