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Planning Ahead: How to Spot Potential for Leadership

 

The ability to find leadership potential in current employees is one of the most important things a company can do to maintain their adaptability. A company’s future is becoming more and more dependent on the thoughts and ideas of its new employees—after all, they’ll be the ones responsible for ushering that company into the future. In order to make the most of this up-and-coming workforce, it’s up to management to start looking for leadership potential early on in an employee’s time with a company. Not everyone will be a good fit, but by making the effort to be mindful about the potential of new employees, leaders can be found early on and nurtured into strong influences within the company ideology.

Reconsider Seniority

Often, a company’s management structure is focused on employees who have been with the company for several years—those who have “paid their dues,” so to speak. While there’s nothing wrong with recognizing solid performance from those who have become company veterans, it shouldn’t be the only thing that management considers before selecting someone for a leadership training program. A company that exclusively gives opportunities for advancement to senior employees sets a precedent that results in younger—and perhaps more qualified—professionals to seek employment elsewhere.

It’s a phenomenon that Bob Herbold, former COO of Microsoft, compared to the U.S. Army’s poor retention of mid-ranking officers. He noticed that when an organization primarily promotes those who have the most seniority, that organization neglects its new crop of contributors. As a company’s newer employees are the ones who represent the company’s future, it can be dangerous to offer leadership training and opportunities to only senior employees.

The best way to establish an equal opportunity environment for leadership training is to create and maintain a consistent performance review process. If your candidates for promotion or leadership training meet the standards that you have set, then age takes a back seat to ability when it comes to consideration for new leadership positions.

How to Spot Potential

Once a company’s management shifts their paradigm to only search for merit and work ethic among its employees, the next challenge comes from spotting potential. Regardless of an employee’s time with a company, potential is something that is not always easily recognizable from the management perspective. While there are steps that management can take to spot leadership potential in their employees, a company needs to be comfortable with taking risks on employees.

Not every candidate for leadership training will pan out, and that has to be okay for a company in the long run. The risk of seeing a candidate quit their job after completing their training, or make a costly mistake from a leadership position is worth the reward of seeing a candidate go on to accomplish great things within the company. When a company’s employees see that management values their potential enough to offer them access to a leadership training program, they know that their efforts are being recognized.

Approaching Rejection

One of the most difficult parts of evaluating employees for candidacy in a leadership program is finding out that an employee with so much potential isn’t interested in a leadership role in a company’s ranks. As most employees aren’t looking for a leadership position at their jobs, this is an outcome that is fairly likely to take place after setting sights on a good candidate for leadership training.

It’s an awkward conversation to have when a manager reaches out to an employee with potential only to have that employee politely decline the offer. Rejection in any form is one of the most difficult things for people to experience, and having an employee reject the offer to participate in a leadership program can discourage a manager from taking another risk on someone else. The employee who rejected the offer will likely feel like they’ve just burned a bridge if they refuse the offer—all in all, it’s a sticky situation.

While we can’t always prevent rejection, there are ways to bounce back if an employee refuses an offer. Managers should first and foremost remain polite and professional when something like this does happen, but they should also try and get a sense of why that employee didn’t feel comfortable with the idea of starting down a leadership path. Nine times out of ten, these reasons will be completely understandable, and this refusal shouldn’t be seen as representative of the employee’s attitude toward the company. With a little patience, employees who don’t feel comfortable with the idea of leadership training now might welcome it a bit down the road.

Selecting candidates for leadership programs is like anything that a company needs for success. There will always be a risk involved, but having a solid method of selecting candidates can help turn that risk to the company’s favor.

Read more about corporate training myths and facts by downloading our ebook below.

representative talent profile

instructional writer

Position(s): Lead or supporting writer
Years of Instructional Experience: 2+
Number of Completed Projects: 15+

Key Skills: Instructional Writing, Technical Writing, Instructional Design, Content Curation, eLearning Development, Curriculum Development, Course Authoring, Storytelling, Learning Assessment, Editing, Proofreading, AI Prompt Engineering

Media Skills: Use of stock media libraries

Strengths: Problem-Solving, Clear and Concise Writing, Tone and Style, Formatting, Consistency, Creativity, Communication, Active Listening, Research, Brainstorming, Collaboration, Attention to Detail, Adaptability

Career Highlights:

  • Scripted over 100 hours of learning content and supporting materials for different modalities for both US and global audiences  
  • Adapted writing style and reading grade level to suit design specifications and learner needs in several different industries (finance, healthcare, manufacturing, etc.) 
  • Used generative AI to supplement source content and to accelerate the writing process (without plagiarism) 

Technical Skills:

representative talent profile

learning experience designer

Position(s): Learning Experience (LX) Designer or Strategist
Years of Instructional Experience: 7+
Number of Completed Projects: 30+

Key Skills: Learner Experience Design (LXD),  Instructional Design, Learning Assessment,  Hybrid Learning, Learning in the Flow of Work, Project-Based Learning Methodologies, Cohort and Social Learning, Learner Experience Platforms

Media Skills: LX journey maps and representations of other interconnected or integrated learning strategies 

Strengths: Systems Thinking, Stakeholder Communication, Instructional Design Strategy, Learning Theory, Training Effectiveness

Career Highlights:

  • Designed personalized learner experience (LX) journeys for an organization of 30k (with 5 tiered tracks) 
  • Curated existing LXs that could be leveraged in new learning journeys for other roles, with measurement at key milestones to evaluate progress and success 
  • Wrote up the specifications for branching scenarios, question libraries, options for audio/visual media, and more, connecting each learner experience to a personalized journey 

Technical Skills:

representative talent profile

instructional media specialist

Position(s): Lead or supporting graphic designer, lead motion video artist
Years of Instructional Experience: 6+
Number of Completed Projects: 40+

Key Skills: Visual Design, Illustration, UX/UI Design, Storyboarding, Animation, Audio Engineering

Media Skills: Engaging illustrations, 3D models, character design, storyboarding, live-action and motion graphic video creation, audio recording and editing, client branding, and more to enhance media and create engaging touchpoints that resonate with learners 

Strengths: Brainstorming, Collaboration, Visual Communication,  Color Theory, Typography, Layout and Composition

Career Highlights:

  • Completed projects with extreme attention to fonts, colors, spacing, and more that ensured integrity with client branding requirements 
  • Designed and integrated media based on project-specific content that reflected the learner audience, established realistic learning environments, allowed for hands-on practice in virtual environments, and promoted diversity and engaging storytelling
  • Created quick-reference illustrations learners could access on the job to help them make fast, effective decisions   

Technical Skills:

representative talent profile

lms admin

Position(s): Admin or sub-admin for Learning Management System (LMS)
Years of Instructional Experience: 5+
Number of Completed Projects: 15+

Key Skills: LMS Configuration, User Management, Course Management, System Maintenance, Reporting, Data Analysis, System Integrations

Media Skills: Network and tech-stack diagrams to communicate system architecture and integration 

Strengths: Troubleshooting and Analysis, Learning Analytics, User Administration, Technical Proficiency, Documentation, Adaptability

Career Highlights:

  • Managed a curriculum of more than 1,450 course offerings in the LMS for more than 10,000 learners 
  • Uploaded, tested, and ensured the readiness of new and relaunched programs 
  • Created and maintained reporting workflows to meet stakeholder needs 
  • Provided on-demand support to the learning team to answer questions and promptly address concerns 

Technical Skills:

representative talent profile

learning project manager

Position(s): Learning project manager, project lead, or coordinator
Years of Instructional Experience: 5+
Number of Completed Projects: 35+

Key Skills: eLearning Development, Resource Coordination, Project Management (PMP Certified), Agile and Waterfall PM Methodologies, Budgeting and Forecasting, Scheduling, Quality Assurance

Media Skills: Visual reporting of project plans via Gantt charts and other standard formats

Strengths: Problem-Solving, Communication, Active Listening, Collaboration, Decision-Making, Attention to Detail, Adaptability, Time Management, Risk Management, Budget Management, Team Coordination and Delegation

Career Highlights:

  • Managed concurrent award-winning projects without missing deadlines or wasting resources 
  • Completed several projects earlier than the expected timeline and under the anticipated budget 
  • Built strong relationships with returning client partners for multi-phase initiatives or course maintenance projects 

Technical Skills:

representative talent profile

SUBJECT MATTER EXPERT (SME)

Position(s): Industry-specific specialist
Years of Instructional Experience: 5+
Number of Completed Projects: 5+

Key Skills: Content Curation, Specialized Content Development, Industry-Specific Expertise, Domain Expertise (e.g., Leadership, Onboarding, Compliance), Content Review

Media Skills: Recommendation and review of technical diagrams or industry-specific images

Strengths: Specialized Content Knowledge, Content-Gathering, Simplifying and Organizing Complex Material, Brainstorming, Collaboration, Documentation of Source Content, Decision-Making, Technical Content Review

Career Highlights:

  • Helped create, gather, and organize over 50 hours of content for projects with specific industry or learning needs and contextual nuances
  • Facilitated the decision-making process and collaboration between internal and external teams to consolidate feedback into actionable next steps 

Technical Skills:

representative talent profile

LEARNING STRATEGIST

Position(s): Lead strategist or performance consultant
Years of Instructional Experience: 7+
Number of Completed Projects: 20+

Key Skills: Needs Analysis, Learning Theory, Learner Experience Design, Learning Analytics and Measurement, Performance Mapping, Behavioral and Performance Analysis, Content Curation, Curriculum Analysis, Change Management

Media Skills: Curriculum maps, learner experience journeys, and conceptual program wireframes

Strengths: Big-Picture Thinking, Critical Thinking and Analysis, Problem-Solving, Creativity, Stakeholder Communication, Research, Design, Collaboration, Facilitation

Career Highlights:

  • Conducted a comprehensive learning needs analysis for customer services representatives that included both product knowledge and interpersonal skills development 
  • Prioritized alignment of business and learner needs, such as high-impact accessible design solutions within budgets or agile timelines, for award-winning projects
  • Designed strategies for measuring performance and results over time to inform continued client success 

Technical Skills:

representative talent profile

Instructional Designers

Position(s): Lead or supporting designer
Years of Instructional Experience: 3+
Number of Completed Projects: 15+

Key Skills: Instructional Design, Adult Learning Theories, eLearning Development, Learner Experience Design, Curriculum Development, Course Authoring, Writing, Learning Assessment

Media Skills: Simple graphic design using stock imagery, audio production

Strengths: Adaptability, Problem-Solving, Creativity, Communication, Collaboration, Technical Proficiency, Attention to Detail

Career Highlights:

  • Led the design and development of an onboarding program for new manufacturing employees
  • Scripted technical instructional content for high-tech, product knowledge training
  • Developed hybrid materials for both instructor-led training (ILT) and microlearning tutorials

Technical Skills: